How To Write A Magnetic, New Patient Generating Blog [Part 1 of 4]
Why bother writing a blog?
Seriously, it takes time to produce.
Sometimes you wonder if anyone takes the time to read it!
Let me give you 7 good reasons why you might want to take 15 minutes per week and master the art of blog writing.
- Fresh content – It keeps your prospects and patients alike engaged in your practice
- It helps with Google ranking for your website by fueling S.E.O. The Google bots love content.
- It’s a forum to promote new patient specials, workshops, products, miracles…you get the idea!
- It establishes authority. So many doctors fail to take advantage of this pole position opportunity.
- It’s a list builder and your email list is everything. I’ll show you how to build it with side bar opt-ins and back links.
- It’s free for the most part and your blog can find itself on other’s websites resulting in more traffic.
- You need to be social and it increases traffic. According to Hubspot, businesses who blog acquire 60% more traffic.
In parts 2-4, I’ll share with you the most effective blog strategies that you can take advantage of for your practice blog.
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Dr. Mike Reid
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